It’s no secret that customers make snap judgments on whether or not they want to do business with a company. For better or worse, these judgments are often based on a brand’s visual appeal. Yep. Turns out most of us do, in fact, judge a book by its cover....
Web accessibility. It’s a topic that’s gained a lot of attention in recent years. And it’s only gotten more relevant with time. Put simply, the principle of web accessibility is to make the web usable by everyone. Let’s take a closer look at how it works, and how it...
Congratulations, you’ve launched your website! But let’s be real, it’s not a party until someone shows up. So let’s get those virtual eyeballs on your site by optimizing it for search engines. With the right strategies in place, you can get...
As the digital world becomes increasingly important for businesses, many are seeking out search engine optimization (SEO) services in order to improve their online presence, and increase traffic to their websites. Unfortunately, some unscrupulous people out there have...
Are you ready for a revolution in the world of online analytics? Last year, Google Analytics announced some major changes to their platform. With its wide array of data-driven insights, automated reporting capabilities, and real-time tracking, it’s no wonder why...