You may have noticed some fancy buttons on our pages for a while now that say we’re a Google Partner. If you ever wondered how we got this designation, let us break it down for you. As Google says on their support page, “Google Partners is a marketing program for...
You’ve probably heard – or seen – that Google My Business is changing its name. More than that, Google is retconning the entire platform, redirecting larger businesses to its new service: Google Business Platform and funneling smaller businesses to directly engage...
The holidays are a critical time for sales. You already know that reminding your customer base about sales and specials is one of the best ways to reach new customers and keep in touch with your existing client base. Even if you’ve already rolled out a campaign on...
What is pay-per-click (PPC) marketing, and how does it work? Pay-per-click (PPC) marketing is a form of internet advertising that allows you to obtain clicks to your site rather than “earning” them organically. Those sponsored ads you see at the top of...
We all understand the value of having a well-organized website. However, simply having the site up and operating is not sufficient enough. It’s critical to keep your site updated and maintained on a regular basis if you want it to perform at its best. Websites...