As a business leader, do you find your to-do list growing longer every day? Are you scrambling to keep up with all your essential responsibilities, while also putting out constant fires? Running a business can feel overwhelming sometimes. But it doesn’t have to. The...
Setting up a business is only half the battle, reaching and engaging your target audience can make all the difference. Fortunately, modern digital strategies mean ambitious companies now have unprecedented access to millions of potential customers worldwide –...
2023 is fast approaching. That means new digital marketing trends are already coming down the pipe for 2023. Pay per click (PPC), for instance, is here to stay but the way it’s working is constantly changing. With changes to cookies in the works, plus changes in how...
Pay per click can take a lot of finessing to get right. What words are you going to spend your hard-earned money or ad budget on? There’s a lot that goes into running a successful paid search campaign, and it’s becoming an increasing critical investment for...
Paying to play in the digital marketing sphere is a must in 2022. Pay per click is here to stay, but it’s undergoing some changes. Gone are the days of just maximizing 1s and 0s to accomplish your goals. Now, more than ever, you need to incorporate the human element...
You may have noticed some fancy buttons on our pages for a while now that say we’re a Google Partner. If you ever wondered how we got this designation, let us break it down for you. As Google says on their support page, “Google Partners is a marketing program for...