by Tom Pelon | May 28, 2020 | Digital Marketing Blog, Pay Per Click
It’s not a secret that more the world is moving online. And there’s no question that it’s fundamentally changing the way you need to do business. But most importantly, now is a great time to advertise online. Here are three reasons why you need to be...
by Roy Pattillo | Mar 19, 2020 | Digital Marketing Blog, Pay Per Click
Did you know that in 2017, more than 7 million advertisers invested a whopping 10.01 billion into Pay Per Click ads (PPC)? Also, more than three-quarters -79% of marketers affirm that PPC is beneficial for enterprises. These statistics show the importance of PPC in...
by Roy Pattillo | Feb 13, 2020 | Digital Marketing Blog, Pay Per Click
Pay per click is one of the most sought out marketing channels by advertisers’ selling their products and services online. Ideally, it’s a channel where sophisticated search engine modules are used to boost the number of clicks on your website. You can...
by Roy Pattillo | Jul 4, 2019 | Digital Marketing Blog, Pay Per Click
Are you one of the many people that have tried Google search advertising, and felt you were throwing money away? If so, did you do any analysis to determine why your Pay-Per-Click campaign didn’t perform well? Keep in mind, businesses using PPC usually achieve good...
by Roy Pattillo | Jun 13, 2019 | Digital Marketing Blog, Pay Per Click
While it’s not exactly news at this point, we were excited when Google opened an office in Detroit. It’s great for the business community and of course created focus on the low-hanging fruit that Pay Per Click (PPC) advertising can provide for small and...
by Roy Pattillo | May 24, 2018 | Digital Marketing Blog, Pay Per Click
While the world of online marketing has expanded far beyond paid advertising, advertising still plays a very important role in generating revenue and business. Digital advertising is the top of the “new advertising stack,” and it’s what can create brand awareness,...