by Tom Pelon | Sep 3, 2020 | Digital Marketing Blog, Search Engine Optimization, Social Media
Social media’s impact on SEO has been a long-standing debate in the digital marketing industry. While several studies have shown that social media does not directly impact your search engine ranking, it does indeed have an indirect influence on your rank. Here are...
by Tom Pelon | Aug 13, 2020 | Content Marketing, Digital Marketing Blog, Pay Per Click, Search Engine Optimization, Social Media
You have a beautiful professionally designed website that showcases all your products and services. However, your target audience never even makes it to that point. Many businesses struggle with driving traffic to their website. However, your website traffic can be a...
by Tom Pelon | Jun 25, 2020 | Content Marketing, Digital Advertising, Digital Marketing Blog, Message On Hold, Social Media, Telecommunications, Web Design
Change is inevitable, but when it comes to your business, any changes that take place need to be openly communicated to employees and customers. Proactive communication plays a very important role in customer service, and is an aspect that can make or break your...
by Tom Pelon | Apr 9, 2020 | Content Marketing, Digital Advertising, Digital Marketing Blog, Social Media, Telecommunications, Web Design
As we continue to work through the challenges of the covid-19 pandemic, many businesses are looking for new ways to effectively communicate with their customers. With the constant changes in re-open dates, service offerings, and hours of operation, there is no better...
by Tom Pelon | Nov 21, 2019 | Digital Marketing Blog, Social Media
Social media marketing is essential to the growth of your business but if you use the wrong strategies with this medium, it could cause problems with your marketing methods. Each social media platform has a different algorithm and not all social media platforms will...
by Tom Pelon | Oct 24, 2019 | Digital Marketing Blog, Social Media
The calls to action that can increase your website traffic and get people interested in your business are the kinds that engage readers and customers. In today’s world, that often means short titles, snappy lines, and videos that are a minute or less. The...