For many people, color often fades into the background. Some hues might stand out here and there, but most can be ignored. Or so they think. But the color palette you use is more than just a stylistic choice – it’s a powerful tool that can influence how your...
If you’ve got your business website up and running, and drawing in customers, congratulations! You’re ahead of the game. But things change. They evolve – nowhere more so than the internet. Which means that, after a few years, your website will probably need freshening...
Your business website is often the first interaction customers have with your brand. And good web design can help your brand make an excellent first impression. But, on the flipside, bad design can drive many of your visitors away before they even get to know what...
Your website is up and running. It’s out there in the digital world, drumming up business. Or is it? It could be. I mean, hopefully it is. But how do you know? This is where a website analysis of your SEO (search engine optimization) performance comes into play. By...
These days, everything is digital. Especially the marketplace. Expanding your brick-and-mortar storefront into the online world by creating an online presence has now become an essential part of growing your business, even at the local level. Taking an active role in...
Local businesses are the cornerstone of the community, offering indispensable services. That’s why it’s so important that their websites are well-maintained and up-to-date. After all, just like a physical store, your website can make a powerful first impression. And...